Lelo Group Logo Design

The Facebook pixel is a piece of code for our website that lets us measure, optimize and build audiences for our ad campaigns. We think of this as an analytics tool that allows us to measure the effectiveness of our advertising by understanding the actions you take on our website.

When using the Google Ads tag, we comply with the Personalised advertising policy and the Google EU user consent policy, and do not send information related to sensitive interest categories. We also comply with the Advertiser cross-device linking policy. Google Ads may use the data reported from the tag to improve the bidding and targeting for the campaigns in your account.

We track our website’s performance using Google analytics.